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At a glance
• All-new sports sedan for Europe from Japan’s newest luxury automotive brand
• Petrol, diesel and hybrid engine choices – all V6, all high performance
• Sports-oriented rear-wheel drive handling with available four-wheel active steer (4WAS)
• Elegant, muscular design inspired by Infiniti Essence supercar concept
• Interior trim and finish set benchmark for Infiniti craftsmanship
• Dynamic Safety Shield standard on all Premium versions
• Next-generation anti-collision technology with Blind Spot Intervention™
• Unique technologies available include Forest Air™ climate control and fuel-saving Eco Pedal™
• Infiniti Centers now open in cities throughout Europe, more due in 2011

View Infiniti M Electronic Press Kit >

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Available in Europe for the first time and offering a unique-in-class three-way diesel, petrol or hybrid engine choice, the all-new M marks Infiniti’s arrival at the heart of Europe’s executive car market. Brimming with technology and craftsmanship, the elegant Infiniti M offers free-thinking individuals a high performance alternative to conventional class contenders

At a glance
• All-new sports sedan for Europe from Japan’s newest luxury automotive brand
• Petrol, diesel and hybrid engine choices – all V6, all high performance
• Sports-oriented rear-wheel drive handling with available four-wheel active steer (4WAS)
• Elegant, muscular design inspired by Infiniti Essence supercar concept
• Interior trim and finish set benchmark for Infiniti craftsmanship
• Dynamic Safety Shield standard on all Premium versions
• Next-generation anti-collision technology with Blind Spot Intervention™
• Unique technologies available include Forest Air™ climate control and fuel-saving Eco Pedal™
• Infiniti Centers now open in cities throughout Europe, more due in 2011

Athletic looks, a seductive cabin and the most complete incarnation yet of Infiniti’s passion for driving pleasure, craftsmanship and technology mark out the Japanese luxury brand’s eagerly anticipated alternative to the traditional big names of the executive car class.

The Infiniti M from Japan’s newest luxury automotive manufacturer takes the brand’s unswerving commitment to soul-stirring looks and driving ability up a level, while offering it with three drivetrains – diesel, petrol and, from spring 2011, hybrid.

The Infiniti M’s elegantly sculptural shape draws inspiration from the 2009 concept supercar, Essence, with its stunning interpretation of wind and wave forms. All M models for Europe are front engine/rear wheel drive and demonstrate the fact with classic sports sedan proportions. Much use of aluminium is made to save weight and the body boasts exceptional aerodynamics (Cd: 0.27 and zero lift at speed). The coupé-like lines belie an amount of room in the rear passenger compartment (919 mm of legroom, 957mm of headroom) which makes the M one of the most spacious cars in its class.


Length  4945mm
Wheelbase 2900 mm
Kerb weight 1765kg
Aerodynamics 0.27 Cd (0.28 S models)
Top speed  250 km/h (electronically limited)
Fuel tank (litres) 80
Boot (litres)  500

The fluency of the exterior design is carried over to the interior with softly curving shapes realised in the finest natural materials. Every cabin detail has been scrutinized to please all the senses. The result is a welcoming and intuitive interior with a seductive appeal impressive even by Infiniti standards.

Every Infiniti M adopts the brand’s famously short options list by coming comprehensively equipped as standard. Much of the safety, comfort and convenience technology included in the Premium model is unavailable in rivals – even at extra cost.

New features joining familiar Infiniti innovations, such as Connectiviti and Scratch Shield paint, include Active Noise Control, a state-of-the-art climate control system called Forest Air™ and, for petrol versions, the fuel-saving Eco Pedal™. The world’s first side collision avoidance system, Blind Spot Intervention™, is the latest technology to be incorporated into Infiniti’s Dynamic Safety Shield, standard on all Premium models.


• Blind Spot Warning and InterventionTM
• Intelligent Cruise Control with Low Speed Following
• Distance Control Assist
• Forward Collision Warning
• Lane Departure Warning and Prevention
• Intelligent Brake Assist

An all-new car, the third-generation M has been designed and engineered from the beginning to compete in Europe, with European levels of ride and handling. Infiniti’s accomplished FM (front-midship) platform is the key to the M’s cornering poise and stability, while ride comfort is enhanced by the availability in the M range of double piston dampers – another world-first feature.

The M30d expected to be the biggest seller in Europe is powered by Infiniti’s first diesel engine. Developed specifically for Europe, the 238 PS (175 kW) 3.0-litre piezo-injection V6 develops 550 Nm of torque with CO2 emissions of 199 g/km. Potential cruising range (at official extra-urban consumption) is more than 1300 km while acceleration from 0-100 km/h takes 6.9 seconds.

The M37 is powered by Infiniti’s charismatic 3.7-litre V6 with efficiency guaranteed by its VVEL (Variable Valve Event and Lift) cylinder heads. To go with its potent 320 PS (235 kW) is a smooth-building wave of torque which peaks at 360 Nm. Like the M30d, the V6 is mated to Infiniti’s 7-speed Adaptive Shift Control automatic transmission, with S versions gaining solid magnesium shift paddles behind the steering wheel.

The third member of the M family from spring 2011 is the innovative petrol/electric M35h which introduces Infiniti Direct Response Hybrid technology. The M35h ranks as both the fastest and the greenest of all the M models.  Able to cruise at speeds of up to 80 km/h on electric power alone, the “driver’s hybrid” from Infiniti combines a 306 PS (225 kW) 3.5-litre V6 with a 68 PS (50 kW) electric motor.


Model M30d M37 M35h (spring 2011)
Fuel Diesel Petrol Petrol/electric (hybrid)
Power (PS) 238 320 306/68*
Torque (Nm) 550 360 350/270*
0-100 km/h (secs) 6.9 6.2 5.9*
l/100 km (mpg) 7.5 (37.6) 10.2 (27.7) 7.3 (38.6)*
CO2 g/km 199 235 Sub 170*
(*M35h figures subject to final homologation)

Infiniti expects the diesel M30d to be the most popular derivative in Europe, taking 55% of total M sales. The hybrid M35h is expected to account for 25% and the petrol M37 20%.

The M30d and the M37 for Europe are available in entry, GT, S and Premium grades (depending on market). Specifications of the M35h are yet to be confirmed.


• Seven-speed Adaptive Shift Control (ASC) automatic transmission
• Bi-Xenon lights with headlight wash and auto level
• Rear view camera and front/rear parking sensors
• Full colour 8-inch central display with touch screen
• 10-way power driver and front passenger seats with electric lumbar adjustment
• Infiniti Drive Mode selector
• Bluetooth mobile connectivity and audio streaming
• Electrically adjustable steering column
• Hard Disk Drive Infiniti Music Box with CD reader and USB/iPod connectivity
• Heated multifunction leather steering wheel
• I-Key smart access with memory for driver’s seat, steering wheel, door mirrors, audio and air-conditioning settings
• Cruise control/speed limiter

The GT builds on the entry spec with an emphasis on luxury and craftsmanship illustrated by the standard inclusion of a premium leather finish, the super-supple semi-aniline, that is often an expensive option even with prestige makes. Japanese White Ash wood centre console trim, treated with a powdered silver coating and hand finished, is also standard, along with heated and ventilated front seats and Adaptive Front-lighting System (AFS) cornering headlights.

A more sporting choice, the S introduces the 4-Wheel Active Steering (4WAS) that is at the heart of all of Infiniti’s most dynamic cars. Sports suspension, 20-inch double-spoke alloy wheels, opposed-calliper brakes (4-piston front) and gearshift paddles crafted out of solid magnesium are among its other driver-focused features. Inside, there are leather-faced sports seats (also heated and ventilated), aluminium pedals and black lacquer trim. Visually, S models are identified by their Sport design front bumper and black housings for the standard AFS cornering headlights.

GT Premium and S Premium models build on the respective GT or S version by adding every M feature available, including the Dynamic Safety Shield incorporating the new Blind Spot Intervention™, a world-first feature which helps prevent the car being steered into the path of an unseen vehicle to the side. Premium versions also gain Forest Air™, a 16-speaker Bose® sound system, and Infiniti’s acclaimed Connectiviti+ information and entertainment platform supporting a 30GB HDD navigation system with high-resolution touch screen, 3D graphics and Michelin Guide information. M37 petrol models get Infiniti’s Eco Pedal™  – another world-first feature which assists the driver in saving fuel by introducing a slight resistance in the accelerator pedal when it is being pressed needlessly hard.

There are just three options available across the M range: metallic paint, a temporary spare wheel (in place of repair kit) and, for the GT and S, a Multimedia Pack comprising 30GB HDD navigation, Bose® Premium Surround sound system and Forest Air™ climate control.

As with other Infiniti lines, the Premium versions fitted as standard with the Dynamic Safety Shield are expected to be the most in-demand M models. The GT, with its emphasis on interior craftsmanship, is expected to outsell the more sports-oriented S. Only a small percentage of buyers will choose the entry grade, reinforcing the trend for fully equipped Infinitis which has been a characteristic of the brand’s sales.

The M’s arrival comes just two years after Infiniti first arrived in Europe. Today the brand is represented in 16 countries across western Europe of which Spain is currently Infiniti’s biggest market. In less than two years the brand has, on average, opened a new Infiniti Center once every two weeks.  There are now around 80 either open or about to open, with more coming on stream all the time. Like Infiniti cars, all the Centers are uncompromising in their design, luxury and welcoming aura, presaging a Total Ownership Experience that guarantees the highest levels of customer satisfaction and service.

The Infiniti M might be a new name in Europe but it is well known in the USA. This third-generation M is an all-new model developed to compete in Europe and will be the first M to be sold in all of Infiniti’s 34 world markets. It had its European debut in Geneva in March 2010.


Active Noise Control
Active Noise Control ensures the Infiniti M’s cabin, already extensively soundproofed, remains free of unwanted low-frequency engine noises. Sounds of opposite phase are played through the speakers to create a noise cancelling effect – making the cabin an even more peaceful place to be. The system is standard on every model. M versions with the 16-speaker Bose Premium Surround® sound system are equipped with Bose® Engine Harmonic Cancellation (EHC) which is even more effective at controlling unwanted noises.

Blind Spot Intervention™
Infiniti’s 360-degree “bubble of protection” around the car known as the Dynamic Safety Shield becomes more complete than ever with the addition of Blind Spot Intervention™, a world-first technology which is standard on all Premium models. This system takes blind-spot technology to another level by introducing an element of side collision protection. As well as giving the driver both visual and audible warnings of another vehicle in the blind-spot area, this breakthrough safety system intervenes if the driver ignores the warnings and attempts to steer into the other vehicle’s path. The intervention is in the form of selective braking on one side of the car to create a yaw effect which eases the vehicle back into its original lane. It uses radar to detect the presence of other vehicles and a camera to detect lane markings.

Connectiviti+ is among the car world’s most complete and user-friendly multimedia systems, offering features often unavailable in rivals – such as Michelin Green and Red Guides for the best choice of restaurants, services and tourist attractions in 20 major European cities. Standard on all Premium versions, Connectiviti+’s voice-recognition navigation is powered by a 30GB hard disk drive with 3D graphics of points of interest and complex intersections displayed with astonishing clarity on the 8-inch high-resolution touch screen. Connectiviti+ includes a Music Box whose 10GB memory can store up to 300 CDs, all tracks identified thanks to the Gracenote® music database integrated into the HDD. iPods and other MP3 devices simply plug in to the USB port, automatically charging as well as displaying song, album and artist information on the screen, which can also be used (when the car is stationary) to watch DVDs. Other devices can be connected via an aux-in socket – or wirelessly using the unit’s Bluetooth audio streaming function. Connectiviti’s Bluetooth function allows phone integration for hands-free operation via a standard voice recognition system.

Eco Pedal™
A new Infiniti concept known as the Eco Pedal™ is fitted as standard to the M37 Premium models (it is not available on the diesel). If driving too aggressively, the driver will feel the accelerator pedal “push back” to indicate fuel is being wasted. No other car in production has this effective, non-intrusive device to assist the driver in achieving the lowest possible fuel consumption.  If the driver prefers not to use it, the Eco Pedal™ can be switched off in the settings menu.

ESP with Dynamic Cornering Enhancement
Every Infiniti M comes with a sophisticated electronic stability programme, while Premium models benefit from ESP with Dynamic Cornering Enhancement (DCE). This system optimizes control of braking and engine torque on individual wheels to achieve smoother and more stable cornering. DCE can apply selective braking to help create increased steering response when rapid changes of direction are required, such as in S bends or fast lane-change manoeuvres.

Forest Air™
Infiniti believes the quality of the air within a car’s cabin has a direct bearing on the well-being of driver and passengers. Which is why it developed Forest Air™, one of the world’s most sophisticated climate control systems. Standard in the Premium versions and included in the Multimedia Pack option available for GT and S models, Forest Air™ offers extremely fine temperature, humidity and pollution control while re-creating the gentle breezes and subtle scents of an environment known to promote alertness and relieve stress: the forest.  An aroma diffuser subtly scents incoming ventilation air with fragrances chosen for their drive-enhancing qualities, for example tropical borneol tree scent which has a calming effect but in addition aids concentration. Instead of blasting air into occupants’ faces, the Infiniti M delivers a gentle breeze with the air flow randomly modulated so it feels far more natural. Forest Air™ also incorporates Infiniti’s familiar Plasmacluster™ air-purifying ioniser, now more powerful and sensitive than ever.

Forward Collision Warning, Intelligent Brake Assist, Intelligent Cruise Control
Using the vehicle’s laser range finder, Forward Collision Warning alerts the driver to a potential collision with a vehicle ahead by audible and visual signals. It also pre-pressurizes the powerful all-disc braking system in readiness for an emergency stop, should that become necessary. If the driver doesn’t respond and a collision cannot be avoided, Intelligent Brake Assist automatically engages the brakes to reduce speed and mitigate collision damage. Another key Dynamic Safety Shield element, Intelligent Cruise Control, manages speed and distance to the car in front to ensure there is always a safe gap. ICC’s Low Speed Following (LSF) function allows for a relaxed drive even in slow-moving traffic.

Infiniti Drive Mode
The M’s throttle sensitivity and transmission mapping are fine tuned according to which of four driver-selectable modes is engaged: Standard, Eco, Sport and Snow. The Eco mode utilizes green and yellow lights on the instrument panel to provide feedback on fuel efficiency. On S and S Premium grades, the suspension and 4WAS settings are also adjusted according to the drive mode selected.

Lane Departure Warning and Prevention
This operates in a similar fashion to Blind Spot Intervention™, automatically introducing a yaw effect to bring the vehicle gently back into its correct lane if it should stray over the line markings. Lane Departure Prevention (LDP) only operates at speeds higher than 72 km/h and only if there is no steering action or use of indicators. It is also programmable to suit different drivers’ preferences. LDP represents considerable extra peace of mind for M drivers: half of all accidents in Europe in “lane departure” situations are caused by either lack of concentration or drowsiness, mental states that LDP is specifically designed to counter.

Semi-aniline leather
One of the best premium leathers available – and unusually offered in the M GT and GT Premium as standard – semi-aniline leather is a supple, natural-looking leather that offers excellent durability. Unlike aniline leather, which doesn’t have pigments added so it develops a rich patina over time, Infiniti’s semi-aniline finish treats top-grain hides with pigment, but only a very thin coating. This allows the natural characteristics of the leather to show through, in contrast to the “artificial” look which can sometimes detract from fully pigmented leather, while offering superior colour consistency and resistance to fading.

Silver powder wood finish
Used for the first time in an automotive application, a powdered silver coating in combination with hand buffing brings out the full depth of a wood’s grain. In the M GT and GT Premium, where the silver powder finish is standard, the White Ash’s high gloss brilliance lends the cabin a crafted feel less like the trim in a car and more like that of a musical instrument or top quality furniture with which the silver process is more commonly associated.

4-Wheel Active Steer (4WAS)
Infiniti’s idea of an S version goes further than the simple wheels and styling upgrade which often constitutes other makes’ sportier versions. At the centre of the package of mechanical changes for the M S models is 4-Wheel Active Steer (4WAS), unique on a rear-wheel drive car. By varying the front steering ratio and adjusting the geometry of the rear suspension according to steering input and vehicle speed, the system enhances turn-in, maximises grip and boosts stability, taking the M’s already highly resolved rear-drive handling to a new level of driver involvement.


The undulating fluency of the M’s design, in contrast to the less sculpted shapes favoured by executive class competitors, owes its existence to the Infiniti Essence supercar concept, a sensation of the 2009 Geneva Motor Show. As the distillation of Infiniti design and craftsmanship values, Essence was always going to be influential and so it has proved, with the all-new 2011 M the first example of how the coupé’s athletic elegance can be incorporated into one seductive production-car shape with full regard given to functionality.

All Infinitis look to the natural world and, like Essence, the M finds inspiration in wind and wave forms. They endow the car with a sculptural presence that exudes dynamism: like a rising wave about to break, the M  boasts natural momentum.

While the M shows Infiniti design DNA evolving, it also uses the cornerstones of the Infiniti “look” to predictably sporting effect. The M is clearly front-engine, rear-drive. The front overhang is short, the bonnet is long, the A-pillar is pushed back and the fastback rear is more coupé than sedan, in defiance of the spacious rear passenger compartment.  With such a classic sports sedan layout – engine between the front wheels, driver positioned at the car’s mid point – the M is a true Infiniti as well as a car with ideal weight distribution and centre of gravity. 

The 4945mm-long four-door body’s complex surfaces and Essence-style detailing, much of it based in traditional Japanese arts and crafts, brings a sense of intrigue to a shape that is notable for visually changing with the light.


Ask the designers for their favourite part of the new M and they will take you to the small lip spoiler incorporated into the boot lid. To many owners it may appear just another part of the M’s harmonious overall design. But it has a real job to do and it does it brilliantly: creating zero lift at speed for enhanced stability. Achieving this sounds simple but in practice getting the shape right proved difficult. In fact the team thought it was impossible, as one recalls: “No other car in the class has this feature. We didn’t think it could be made.” The answer was a boot lid with an integral “ducktail”, a feat of surface engineering that looks wide and low from behind but which from the side appears to have been “pinched” into an upward lip.

The M is notably aerodynamic, both in terms of low drag (Cd: 0.27) and zero lift at high speeds. S versions have a slightly different front-end design (Cd: 0.28) to underline their more overt sportiness. The S can be identified by its unique front bumper design, black headlight housing and 20-inch alloy wheels.

Being an Infiniti, light weight is important. The M’s doors, bonnet and boot lid are all made of aluminium, as is the V6 engine of the M37 petrol model which tips the scales at 1715kg. The M30d, with a V6 engine block made out of compacted graphite iron (CGI) for the best balance of light weight with strength and refinement, weighs 1845kg.

As well as the standard Black Obsidian paint finish seven optional metallic colours are available: Liquid Platinum, Moonlight White, Platinum Graphite, Blue Slate, Storm Front Grey, Harbour Blue and Malbec Black. All M body colours include Scratch Shield paint whose unique elasticated clear top coat “fills in” light scratches, allowing the finish to retain its lustre for years.

The Infiniti M has an interior as fluent and carefully crafted ¬as its exterior, but which perhaps is even more seductive with a tactile appeal apparent from the first touch. For Infiniti’s best-ever sedan interior, every aspect was put under the microscope, from the shape of the switches to the feel of the textures. The aim: to show the quality of the materials and precision of the finish in the smallest details. The result: quality with integrity and a welcoming natural warmth.

Infiniti’s driver focus is stronger than ever in the new M, with a “scooped out” cockpit feel up front, again echoing that of Essence. The driving position, seat design/adjustability – 10-way power adjustments for both front seats are standard – and control layout are all calculated to ensure the person behind the wheel feels relaxed and in control at all times.

The dashboard demonstrates Infiniti’s commitment to ergonomic excellence. The instrument panel features “Fine Vision” electroluminescent gauges and logically grouped controls for maximum ease of use.  In addition, the M introduces a new generation of switchgear, perfectly matched in weight and feel. The leather-wrapped multifunction steering wheel is heated (all versions) and adjusts for both reach and rake at the press of a button (again, all versions). Information embedded in the I-Key (all models) remembers the wheel’s position, along with that of seat and mirrors, so the driver doesn’t have to.

For passengers, either in the front or the back seats, the quality factor is just as real and evident as soon as a door is opened. Top level quality is built in to everything that is seen, touched and felt. Attention to detail takes many forms. Handcrafted wood accents on the GT models, for example, have been treated with powdered silver for a mirror-like finish that takes tradition into a modern age. Semi-aniline leather, soft and smooth yet hard wearing and with an aniline leather’s natural look, is the five-star luxury option – that’s not an option. It is standard on the GT and GT Premium. Distinctively textured aluminium highlights or, on the entry model, black lacquer trim make the cabin especially inviting. There’s even a new version of Infiniti’s signature analogue clock.

With many natural materials and such an exceptionally harmonious design, the cabin is an alluring, sensual place. It is also notably spacious. The M’s wheelbase, at 2900mm, is longer than that of most competitors and this shows inside where there is plenty of room for five adults.

What’s comfort to you? Infiniti M interior designers went back to basics in order to answer that. The key thing they discovered was the sense of touch. “The way people touch different parts of a car differs, and the ideal ‘sense of touch’ for each part had to be redefined,” said one of the M interior team members. The aim was a completely soft-touch cabin, but since some parts could be less soft than others the vital balance with durability could be achieved. All this could not have been done without one thing: the human finger. The ideal materials, the team found, didn’t just share the same softness as a finger, they also had a grain as fine as a fingerprint. As a result several new-to-Infiniti materials were developed for the M including a new semi-aniline leather and Sofilez – a material designed to replicate the softness of human skin and used on the armrests.

The cabin has a practical side too with ample storage facilities including a cubby with cupholders in the large rear seat armrest. When down, this armrest reveals a lockable ski hatch (standard on all) opening through to the large and well shaped 500-litre boot (M37; 450 litres in M30d).

Ride and handling
All M models are based on the FM (front-midship) platform that positions the engine low down and far back in the chassis – and thus all Infiniti M versions have a natural poise when it comes to negotiating twisting roads, as well as a strong rear-drive flavour to the handling. In large part, the M has been developed by drivers for drivers. In particular, the M’s intuitive steering feel is the result of a development program centred largely on feedback from test drivers.

The new M has been able to call on key Infiniti strengths in order to compete in Europe at the highest sports sedan level. These include lightweight componentry, adaptive technology, race-inspired “bed plate” engine design, sophisticated chassis engineering with almost perfect weight distribution and proven double-wishbone suspension. And for those who want that bit more sportiness there are the S versions which come as standard with Infiniti’s acclaimed sports handling technology, 4-Wheel Active Steer (4WAS).

Test drivers generally have a say in new-model development; where the new M was concerned, they had virtually the last word. Although Infinitis which use the advanced FM platform have cornering poise built in, the M team sought to enhance this with an entirely intuitive driving feel, what they described as “steering stability”. It was to the test drivers they turned for the crucial feedback necessary to achieve it. Countless physical changes were made to prototypes in response to the testers’ comments as the engineers sought to find the most natural driving feel. The level of detail extended from the torque rate of the nut that holds the shock absorber in place to the diameter of the flange nut (a smaller one would save weight). The result is handling that doesn’t just impress on the test track, but most importantly in the real world, too.

Always responsive and unfailingly comfortable – thanks in part to the use of double-piston dampers – the Infiniti M also delivers the greatly enhanced stability essential for Europe’s more demanding drivers and higher speeds. In the comfort stakes, the sophisticated shock absorbers, in league with a new multilink rear suspension design, provide a flatter ride with less “head toss” for passengers.

One bonus of the M’s new multilink rear suspension design is a comfortable ride in all situations. Double piston shock absorbers deliver a flatter ride with less “head toss” for passengers. Infiniti engineers know this because they used real passengers to help develop it. Part of the development involved test cars with different suspension settings being driven over a variety of road surfaces, including speed bumps, while a passenger in the back seat completed a series of hand-writing tests. Readability varied… The end result is a passenger compartment where it is not just possible to write legibly at speed – but also to read, converse or relax without being jostled.


V9X diesel V6
Europe’s newest, boldest and most individual high performance sedan is powered by Infiniti’s first engine developed specifically for Europe – a common rail 3.0-litre V6 piezo-injection diesel with 1800 bar fuel pressure and the figures to live with any single-turbo rival in the class – including an impressive 550 Nm of torque from just 1750 rpm. 

The V9X is very much an Infiniti engine although flexible enough to suit a range of Alliance models in front-, four- or rear-wheel drive form. From day one, Infiniti has been central to this engine’s development, including making the key decision of casting the block out of compacted graphite iron (CGI) in order to enhance the brand’s vital attributes of light weight while delivering refinement more typically associated with a petrol engine.

As fitted to the M30d, and other Infiniti models, the V6 features extensive changes in order to meet the luxury brand’s specific requirements. Its bespoke nature is reflected in unique components such as cylinder block, crankshaft, intake manifold, fuel injection system, exhaust gas recirculation, turbocharger, sump and manifold catalyst.  The V6 also looks completely different from the V9X in any other Alliance application.

To the benefit of packaging efficiency, crankshaft balance and reliability, the V6 has an angle of 65 degrees, with the turbo mounted within the vee. The heads are made of aluminium while the CGI block offers immense strength with light weight. CGI is up to 75% stiffer than iron but, in the case of the M30d’s engine block, weighs 22% less.

The engine’s inherent stiffness is a big factor in allowing the M30d’s stringent refinement criteria to be met without recourse to weight-adding extra engineering. The M30d’s engine is naturally smooth, as well as impressively quiet from inside at idle and under constant load, while what noise it does emit under hard acceleration is pure sporting V6.

A variable nozzle turbocharger boosts power to 238 PS (175 kW) at 3750 rpm, making it among the most powerful single-turbo diesel units available. The V6’s torque output of 550 Nm, which peaks at just 1750 rpm, endows the M30d with outstanding overtaking ability.

Paired to the standard Adaptive Shift Control (ASC) 7-speed automatic transmission, the M30d dispatches the 0-100 km/h sprint in 6.9 seconds and has a top speed electronically limited to 250 km/h. Fuel consumption on the combined cycle is 7.5 l/100km while at the official extra-urban consumption the 80-litre tank provides a potential cruising range of more than 1300 km. CO2 emissions are 199 g/km.

VQ37 petrol V6
The M37 is powered by Infiniti’s charismatic 3.7-litre V6, a potent, high revving 24-valve twin-cam unit with efficiency guaranteed by its VVEL (Variable Valve Event and Lift) cylinder heads. Constructed from lightweight aluminium, the engine features a two-part “bed-plate” construction which is more rigid than a single-piece casting. Familiar from the world of motor racing, the technique reduces vibration levels and permits sustained use at higher revs without compromising reliability.

Variable Valve Event and Lift technology optimises efficiency and, in turn, the balance between power, response, fuel efficiency and emissions. By continually altering valve lift and therefore the quantity of air in the combustion chamber, the VVEL system provides a more powerful combustion phase to increase torque and power. Best of all, as the valves control the intake rather than a conventional butterfly, response to throttle inputs is immediate.

Apart from using less fuel and lowering emissions compared to an engine with a standard valve lift system, the VVEL engine couples a satisfyingly sporty high-rpm roar – the result of specially tuned equal-length exhaust manifolds – with a driving ease born of torque that builds progressively, with nothing “peaky” about the power delivery.

The engine delivers 320 PS (235 kW) at 7000 rpm with the smooth torque curve peaking at 360 Nm at 5200 rpm. Infiniti’s 7-speed Adaptive Shift Control automatic transmission is standard, with S versions gaining solid magnesium shift paddles behind the steering wheel for when precise manual gear control is needed. Or simply when the driver wants to hear as well as feel one of the most sporting V6s in production.

Mated to the 7-speed ASC automatic transmission, the M37 delivers a top speed of 250 km/h (electronically limited) and a sports car’s sprinting ability, with 0-100 km/h in just 6.2 seconds. Fuel consumption on the combined cycle is 10.2 l/100km and CO2 emissions are 235 g/km.

Infiniti Direct Response Hybrid (from spring 2011)
When the third of the M all-V6 powertrain trio, the M35h, arrives in spring 2011 (depending on market), it will mark the launch of Infiniti’s innovative new petrol/electric hybrid technology which was previewed, like so much else about the M, by the Essence concept of 2009.

At the heart of the M35h is a front-engine, rear-drive layout based around an innovative drivetrain featuring a one motor/two clutch system. The technology endows the M35h with the fuel efficiency and CO2 emissions of a smaller, less powerful car while providing the high performance, linear power delivery and unsullied rear-drive handling of a true Infiniti – complete with all the charisma of an acclaimed V6 petrol engine.

The direct manner in which the petrol or electric power is delivered to the rear wheels is fundamental to the M35h’s overall efficiency, as well as the reason behind the responsive, consistent driving feel under all conditions.

The first (dry) clutch is installed between the naturally-aspirated 3.5-litre V6 and the electric motor and facilitates full decoupling of the V6 when the car is in electric drive and power regeneration modes. Decoupling the V6 reduces mechanical losses and boosts efficiency of the electric motor.

The second (wet) clutch is sited on the other side of the electric motor. It is packaged within the automatic transmission where its function replaces that of a conventional torque converter, in effect turning the 7-speed gearbox into an automated manual – with a cut in fuel consumption of up to 10% over an equivalent model with conventional torque converter automatic.

The electronically-controlled transmission also enhances responsiveness for a sportier-feeling drive. Acceleration is seamless thanks to motor-assisted gear-shifting that ensures ratio changes aren’t just eye-blink fast but also completely smooth.

The electric motor is rated at 68 PS (50 kW) with 270 Nm of torque at just 1000 rpm. The motor acts as both propulsion unit, either alone or in tandem with the V6 when maximum acceleration is required, and also as a power generator. As well as charging the battery in the normal way, the motor recovers energy otherwise lost during deceleration and braking.

The 306 PS (225 kW) petrol engine is Infiniti’s 3.5-litre V6. It was chosen for offering the required level of high performance with torque characteristics (350 Nm at 5000 rpm) that perfectly complement the electric motor’s output.

With world-first steering and braking technologies, delivering both efficiency benefits and enhanced driving feel, the M35h is the hybrid that’s electrically powered more often and at higher speeds (up to 120 km/h) than conventional hybrids. Tests in the USA showed that the M35h was able to drive in electric-only mode, with zero tailpipe emissions, for as much as 50% of the time over a route that included motorways and country roads as well as congested city streets.

The M35h will be available in entry, GT and GT Premium forms only, with an emphasis on luxury. Its specification will parallel that of equivalent M30d and M37 models but won’t be confirmed until early in 2011 when performance figures and prices will also be announced.


M30d/M37 (entry grade)

Safety and technology
• 6 airbags (driver and front passenger airbags, front hip-thorax side airbags and front-to-rear curtain airbags)
• Infiniti Drive Mode selector with Normal, Eco, Sport and Snow modes
• Eco driving indicator light
• Full colour central display with Infiniti Controller
• Rear view camera with front and rear parking sensors with display
• Tilt door mirrors while reversing
• Active front headrests
• Rain sensor and light sensor
• Auto dimming rear view mirror
• Cruise control/speed limiter
• ISOFIX child seat mounting points in the rear seats

Entertainment and communication
• 6-speaker audio system with built-in Active Noise Control
• 1CD reader with MP3 WMA compatibility and 2GB Infiniti Music Box
• USB/iPod connectivity and AUX-in RCA
• Bluetooth® mobile phone connectivity with voice activation
• Bluetooth® audio streaming

Comfort and convenience
• 10-way power driver's seat with electric lumbar adjustment
• 10-way power front passenger seat with electric lumbar adjustment
• Power adjustable (reach and rake) steering column
• I-Key with smart access, boot release, smart ignition
• Memory for driver’s seat, steering column and mirrors (linked to I-Key)
• Heated multifunction steering wheel
• Japanese Ash wood trim
• Sequential lighting system
• Analogue Infiniti clock
• Dual zone adaptive climate control with auto-recirculation
• Illuminated vanity mirrors (driver, front passenger)
• Ski hatch

• 18-inch 10-spoke light alloy wheels
• Electric glass sunroof
• Bi-xenon lights, auto-level with headlight washers
• LED rear lamps
• Scratch Shield paint
• Front and rear fog lights

Options: metallic paint, temporary spare wheel in place of tyre repair kit


M30d GT/M37 GT (luxury grade)

In addition to entry grade:
• Semi-aniline leather seat facings
• Heated and ventilated driver and front passenger seats
• White Ash wood trim with silver powder finish
• Bi-Xenon lights with Adaptive Front-lighting System (AFS)

Options: metallic paint, temporary spare wheel in place of tyre repair kit, Multimedia Pack (Connectiviti+ HDD navigation and infotainment system, Forest AirTM)

M30d S/M37 S (sports grade)

In addition to entry grade:
• 4-Wheel Active Steer
• Sports suspension
• 20-inch 5 double spoke alloy wheels
• Opposed calliper brakes (4-piston front)
• Sport design front bumper
• Bi-Xenon lights with Adaptive Front-lighting System (AFS)
• Black headlight housing
• Leather seat facings
• Sport front seat design
• Heated and ventilated front seats
• Aluminium pedals and foot rest
• Black lacquer interior trim

Options: metallic paint, temporary spare wheel in place of tyre repair kit, Multimedia Pack (Connectiviti+ HDD navigation and infotainment system, Forest AirTM)

M30d/M37 GT/S Premium (technology grade)

In addition to GT/S grade:
• Dynamic Cornering Enhancement
• Dynamic Safety Shield package:
o Intelligent Cruise Control with Low Speed Following
o Blind Spot Warning and Intervention™
o Distance Control Assist
o Forward Collision Warning
o Lane Departure Warning and Prevention
o Intelligent Brake Assist
• Eco Pedal™ (M37 only)
• High resolution touch screen
• 30 GB HDD Connectiviti+ navigation with voice recognition, Michelin Guides and 3D POI
• Forest Air™ climate control with Plasmacluster™ air purifier and Grape Polyphenol filter
• Power operated rear window sunshade
• Bose® Premium Sound System with 16 speakers and Engine Harmonic Cancellation
• 10GB HDD Infiniti Music Box with 1 CD/DVD reader supported by Gracenote® music database

Options: metallic paint, temporary spare wheel in place of tyre repair kit


How M models keep occupants and other road users from harm in the event of an accident is an equally important component of M safety as the active anti-collision technology of the Dynamic Safety Shield, standard on all Premium versions. As with all Infiniti models, high levels of passive safety were a priority from the design stage, with crumple zones integral to what is an immensely strong structure.

Active head restraints for the front seats feature, along with seatbelt sensors and passenger seat occupancy sensor. Infiniti’s Advanced Airbag System (IAAS) provides dual-stage front airbags incorporating hip and thorax bags, while there are front-to-rear curtain airbags for protection of all passengers in a side impact.

Infiniti is synonymous with vehicle quality, and that’s something that doesn’t happen by accident.

On the Tochigi production line in Japan every vehicle – not just every tenth – is laser scanned to ensure that panel gaps are within prescribed limits.

During the design and development phase, new models are exhaustively tested not just at Infiniti’s Hokkaido proving ground but also at the Tochigi and Motegi test and race complexes in Japan. Infiniti also has a vast 12.34 million square metre hot weather testing base in Arizona.

Testing every Infiniti in the harshest of conditions and over thousands of kilometres ensures the durability and peace of mind that buyers can expect from the products.

Total Ownership Experience
Infiniti does not just offer a new range of cars in Europe but also a new way of looking after their owners. The Total Ownership Experience – a system honed to perfection around the world since Infiniti’s inception 21 years ago – is a bespoke approach to meeting individual owners’ needs which applies at every stage of choosing, buying and running an Infiniti.

To ensure life with the Infiniti M flows totally smoothly, every Infiniti owner is assigned their own Customer Account Manager who becomes their single point of contact throughout their period of ownership. A mobility package offers both roadside and touring assistance and, by focusing on the owner rather than the car, ensures they are never left stranded even when they are not in their Infiniti.

VIP-type levels of service care are based on a free car pickup and delivery service (subject to distance).

The showrooms, like the service, are not like those of other brands, either. Infiniti Centers epitomise modern luxury and are built on a grand scale to be aesthetically stunning but also welcoming and relaxing. Infiniti’s partners in these Centers means that Infiniti cars are sold by staff experienced in selling luxury goods to discerning clients.

The target is to have 80 Infiniti Centers, located in some of Europe’s best addresses, open by the end of 2010.

An unmatched online experience at complements the Infiniti Centers.


• Infiniti comes from Japan.  Its line-up of performance sedans, coupés, convertibles, SUVs and crossovers is now being launched across the globe through a dedicated network of Infiniti Centers or dealerships which share a commitment to individualised and exceptional customer service.  For more information, see
Press information, Photographs and videos are available from  No password is required.

For further information, please contact:

Wayne Bruce
Global Communications Director
M: +44 7768 802176

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